When you walk into the building the first thing you notice, besides the amazing piece by Zaha, is the very diverse group of people in attendance. All ages were there, different fashion styles and all sorts of facial hair concepts from the handlebar mustache to the full grown lumberjack beard.
On the first floor you had the main event stage, which was located in front of the open staircase with rows of chairs facing the. To the left of the seating area was the bar and to the right you had three different table setups. The first table against the wall was the table for DoolersAnonymous. Directly behind this table, mounted on the wall, were numerous print outs from the latest Doodlers Anonymous coloring book. Doolers Anonymous was created by OKAT (Rony Tako) check out their website, http://www.doodlersanonymous.com/. The second table was dedicated to those who chose an image from the wall and wanted to show their creativity. The second floor was a whole other beast.
As you made your way from the center of the room on the first floor toward the back of the room you see a wide open black staircase leading to the other floors. On the second level directly to your left were six tables with two people per table, these were the designers. You quickly noticed how extremely focused they were in completing the task given to them. Some were hand sketching designs, others uploading photos they had taken that day and manipulating them in Photoshop. These artists were using the skills that they have cultivated over time to create their vision for the theme ‘From Miami with love.’ Surrounding them were on lookers, admirers and friends witnessing the creative mind at work. As I walked around the room I noticed a group of girls off in the corner. These girls were also a part of the design competition. You could see the sheer dedication and passion in there body language.
Around 8pm they started presenting the night’s speakers. Each speaker had some great points to make like Rony Tako who made it very clear that you didn’t have to always be handed an opportunity but you have to create one from what you have. Also Jessy Nite who presented us with how simple and easy design can be to how extremely complex and intricate things can get.
At 9 o’clock they began to present the finished designs, which were great! The winners for the night were StudioUni (check out their site at http://studiouni.com/) with their design called “Dale,” a Waze type app for bicycles.
Overall the event was great, some super information, inspiration and world of creativity. I’m definitely looking forward to Adobe CC hosting more events like this in the Miami/South Florida area in the future. Stay connected for more info about the designers, their work and some Q&A.
Snap y’all later